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From: 2014.04.21 To: 2014.05.01
Euroflora turns a vast ugly bit of concrete into one of the most beautiful gardens you have ever seen. There will be thousands of different types of flowers on exhibition, with true artists creating unique and extraordinary displays. Inspired by the famous Gand floralies, Euroflora - with its over four and a half million visitors over nine shows in 1966 - the event is an important tool for promoting the Italian flower industry but it is also something beautiful in and of itself. Moreover, the event organisers want to use the occasion to draw attention to some of the most important contemporary issues such as our ability to take care of the environment, the importance of preserving a relationship with nature and the protection of biodiversity.